Archive for March, 2015

Lexus, Mazda get highest marks in consumer auto brand study

Monday, March 9th, 2015

The leading consumers magazine Annual Brand Reliability Reportlexusandmazda
Lexus brand, the luxury name plate for Toyota, finished on top of the leading Consumer magazine’s annual “brand report card”, the influential U.S. magazine said.
Japanese brands took four of the top five places. MAZDA MOTOR CORP was second and the best finisher among non-luxury brands.
Toyota came in third, followed by Audi from Germany and Subaru from Japan.
For the first time, a U.S. brand made the top 10. Buick came in seventh, just behind Porsche. Eighth through 10th were namesake brands from Honda Motor Co, Kia Motors Corp and BMW.
Falling the most in the brand ratings was Mercedes-Benz, to 21st from 10th last year. The consumer based magazine said several models, including the CLA, were unreliable.
This report reflects 1.1 million subscribers vehicles in the annual auto survey. The results come from those ratings, along with U.S. government and insurance industry safety tests and road tests.
This report comes on the feet of the “WOULD YOU BUY YOUR CAR AGAIN” article in January 5th’s consumer magazine, which surveyed 350,000 vehicle owners and rated the Mazda6 and Mazda3 “BEST” in their respective classes. This is a reflection on resale value as well as Customer Satisfaction.